2022 Mexico & Latin America New-to-Market Survey/Taste Test

The Western U.S. Agricultural Trade Association (WUSATA®) and the 13 Western State Departments of Agriculture announce participation and registration in the following activity, which is brought to you by the USDA's Foreign Agricultural Service:

2022 Mexico & Latin America New-to-Market Survey/Taste Test

~ November - December 2022 ~

WUSATA's Mexico & Latin America New-to-Market Survey/Taste Test project will allow you to send up to (2) SKUs in-market to be sampled, and feedback will be offered in a final individualized report for your company.

Some survey questions may include:

* Is this category trending in Mexico & Latin America?

* What do you think of the taste profile?

* What do you think of the packaging?

* Would consumers purchase this product in this market?

* Would you purchase this product?

Given Mexico & Latin America's large, diversified food & beverage market, many U.S. products have ample opportunities. 

Benefits of Participation:

• Access information from top importers from Mexico and Latin America on how your product may perform in market.
• Receive a detailed report with feedback on your specific product as well as the category.
• Work closely with Imalinx, WUSATA's In-Market Contractor, to maximize survey and market development opportunities.
• Reimbursed Shipping Costs

Itinerary:

• Send products to market by December 2, 2022
• Feedback given by December 30, 2022

Participation Fee: $50

Registration Deadline: November 25, 2022

**Please note, this activity is NOT suitable for alcohol OR frozen/refrigerated products**