2024 Latin America Ingredients & Food Service Inbound Trade Mission to ID & OR

The Western U.S. Agricultural Trade Association (WUSATA®) and the 13 Western State Departments of Agriculture announce participation and registration in the following activity, which is brought to you by the USDA's Foreign Agricultural Service:

2024 Mexico Ingredient & Food Service Inbound Mission

Idaho & Oregon

August  12 - 15, 2024

Join us in exploring the vast market opportunities for Western U.S. exporters in Mexico. In 2022, Mexico emerged as the third-largest agricultural export market, with exports valued at nearly $28.5 billion. A significant portion of this market, $3.6 billion or 69 percent, belongs to U.S. exporters within the Western U.S. region.

Mexico's strategic location along with its mature Foreign Trade Agreement, which has eliminated duties on all agricultural and food products, makes it an ideal market for U.S. exporters seeking growth and expansion.

Western U.S. products are primed for success in Mexico, thanks to the already-established recognition of their premium quality and pricing. This existing market awareness ensures that U.S. products can maintain a competitive edge.

Benefits of Participation:

• Engage with pre-qualified buyers from Mexico.
• Acquire up-to-date market intelligence, consumer preferences, and trends.
• Participate in face-to-face meetings with buyers from the target market.
• Evaluate your product's market fit and assess the competitive landscape through one-on-one interactions with importers and wholesale buyers

Itinerary:

August 12: Idaho
August 13: Idaho
August 14: Oregon
August 15: Oregon

Cost of Participation: $25

Registration Deadline: July 28, 2024