PacRim Wines & Spirits is focused on bringing U.S. crafted wine and spirits to consumers in Asian markets. Although they are looking forward to being able to meet with buyers in person once travel restrictions ease, they enjoyed productive sessions during the 2021 Virtual Buyer Meetings: ASEAN (Specialty Beverage). The trade mission was coordinated by the Global Connect program of the Western United States Agricultural Trade Association (WUSATA) and funded through the USDA’s Market Access Program (MAP). As a result of participating in the trade mission, PacRim Wines & Spirits re-opened the Singapore market with placements for two Napa wine labels. The opening order by the new customer, a high-quality retail chain, is valued at $20,000. Singapore is an intensely competitive wine market, making this a welcome accomplishment.
“WUSATA programs help us to expand distribution everywhere in Asia,” shared Adam Schneider, President. “Thanks to their missions and market education, we have customers in Vietnam, Korea, Japan, Taiwan, Malaysia, and once again Singapore which helps us expand the reach of U.S. wine and spirits to international consumers.”
PacRim Wines & Spirits is a distributor based in San Rafael, California. They deliver a select range of premium U.S. wine and spirit producers to export markets in countries throughout the Pacific Rim.